Ever wondered what it’s really like to work in music tech, digital, and streaming? These sessions will give you the behind the scenes glimpse into the various roles that exist across this area of the business and what a “day in the life” looks like for those who work in it everyday.
VP of Marketing and Wellness, Guin Records
Brandon Holman is a seasoned marketing executive with over 15 years of experience at the intersection of tech, music, and popular culture. He has worked with major companies such as Snap, TikTok, and UnitedMasters, leading successful 360° marketing campaigns and building key strategic partnerships. Some of the notable artists he has worked with include Omar Apollo, Snoh Allegra, and Steve Lacy, among others. Brandon serves on the advisory board for the Music Business Association and is an active member of the Recording Academy’s LA Chapter Foundations Committee.
In addition to his work in marketing, Brandon is also an avid mental health and wellness advocate. He is a KRI certified Kundalini yoga teacher prioritizing well-being in the entertainment industry. Brandon is also the co-founder of The Lazuli Collective, an experiential wellness agency that delivers wellness and mental health programming to audiences around the world through events, music, and consulting, partnering with brands such as Calm, Nike, and The Coachella Music and Arts Festival. Brandon’s work has been featured in major publications such as Billboard and HITS Daily Double, showcasing his commitment to supporting artists, creatives, and executives in the entertainment industry.
Strategic Partnerships Manager, Meta: Instagram, Facebook, Oculus & WhatsApp
Nicole’s background ranges from RCA records, BET networks, Pandora and SiriusXM. Nicole is currently at Meta(IG/FB/Oculus/WhatsApp) helping build relationships with the top established and emerging artists in Hip Hop, Pop and R&B, helping to identify unique and innovative opportunities for them to leverage the many tools and resources available to them across Meta’s technologies.